
Nikki & David Goldbeck, food activists and co-authors
of nine food books including Healthy Highways.
In the 1970s, when we started writing about consumer
issues, nutrition and food, we thought the battles were
straightforward – better labeling, a concern for
additives, pesticides, antibiotics and hormones in the
food supply, reducing packaging, more organics, and
an appreciation of the benefits and joys of wholefoods.
Gee, if everyone just ate brown rice everything would
be OK.
For a while we thought we were winning – labels
were more complete, the public was getting the message
about decreasing pollutants in their food, organic food
was becoming more available (and reasonably priced).
We felt that our 1970s unexpected bestseller, The
Supermarket Handbook, had actually had an affect.
We could even mention yogurt and tofu on a TV without
getting a laugh.
But
as we now know, for the food industry these were just
small battles in their war to makeover human food. While
we were thinking that wholefoods cuisine would save
the day, they were dreaming up even more outrageous
insults, such as the feeding of animals to animals which
has engendered Mad Cow disease, attacks on organic standards,
and probably worst of all – genetically modified
food, to name only a few.
Jefferson said that the revolution must constantly
be re-fought. It seems this wisdom does not only extend
to traditional politics, but also to the struggle for
pure, wholesome food. Fortunately, new warriors are
stepping up to the plate. Our current heroes are the
folks at Organic
Bytes, a group of good people in Finland, Minnesota,
who are doing a remarkable job of staying on top of
these issues. We highly recommend that you visit their
website, subscribe to their newsletter and support their
efforts.
By the way, we still think wholefoods cuisine can save
the day, and that is why we have reissued American
Wholefoods Cuisine this year. We continue to believe
that experiencing the joys of real food is the best
incentive for people to do something about what is happening
to our food supply.
The Goldbeck’s website is www.HealthyHighways.com.
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